Mamare is an e-commerce platform for pregnancy, birth and early parenthood. The webshop combines products, guidance and editorial content, so the experience does more than just sell. I worked on the UX and UI across the platform, focusing on flows that had to feel warm, clear and easy to use while still supporting conversion.

I grouped this under “Mamare tote bag” when documenting the Mamare work. The image or video at the top is the one I linked here.